How to get started with ActiveCampaign integrations

How can you build the ultimate customer experience martech stack?Connect your favorite tools to ActiveCampaign! Learn how to get started here.


How does Customer Experience Automation help you grow your business?

Reach & Engage

Every business wants new leads. And you want to reach the right people — the people who will become your best customers. Customer Experience Automation helps you reach & engage your audience, and attract the right people to your business.

Nurture & Educate

How do you show new leads the info they need? Use Customer Experience Automation to plan what details you would like to capture about your audience. Get to know them, then show them exactly what they want to see.

Convert & Close

There’s a moment when a lead is ready to become a customer. Do you know when it is? Customer Experience Automation helps you spot the most engaged leads and make them the offer that turns them into customers.

Support & Grow

How can you keep your customers coming back for more? Customer Experience Automation helps you keep customers around — and turn them into advocates that help grow your business.

Follow these steps to get started with integrations

What’s the fastest way to get started with ActiveCampaign integrations? Integrations let you connect your favorite tools to ActiveCampaign and get a more complete picture of your customers. Follow these steps to learn how to integrate tools with ActiveCampaign.

Connect the integrations you already use

Integrate your tools with ActiveCampaign to build a complete customer experience, connecting your software platforms to provide a seamless journey. Connect your ecommerce store with deep data integrations, build automations including native integrations, or learn to use middleware as a connection tool. Building your toolbox allows you to feel empowered by your platforms, not interrupted. Whatever configuration suits you best, you can orchestrate it in ActiveCampaign.
Learn what an integration is

Browse hundreds of tools that integrate with ActiveCampaign

Are you operating all of the tools you need successfully? How are you going to allow them to speak with ActiveCampaign? Place your process before software and consider all of the opportunities to build lines of communication between softwares platforms. Set yourself up for success by mapping out the tools you are currently using, determining what you may need, and create vital connections to ActiveCampaign.

Get started with a premade automation recipe that uses your integrations

If you are not sure on how you can use your newly created integrations with automations, recipes can guide you through recommended steps. These recipes can show you how to:
  • Easily sync contact data
  • Build automations triggered directly from integrations
  • Effectively manage pipelines and contact lifecycles
The Marketplace has automations that will orchestrate customer experiences based on what works best for your business.
Import automation recipes to take the guesswork out of automating integrations

Connect ActiveCampaign to your Zapier account

Middleware tools facilitate data-sharing connections between software platforms. ActiveCampaign’s open API easily connects to middleware softwares, like Zapier, so you can build information highways between your platforms.

Bring more actionable data together inside ActiveCampaign to create a clearer and more complete picture of the different stages in the customer lifecycle.


Use integrations as automation steps and triggers in ActiveCampaign

To start linking the information highways that you have built between tools, you can utilize automations. Pulling all of your information into ActiveCampaign can help you to stay organized with your contacts & data.

You can create the exact connections that you want between two platforms and then use automations to enable your contacts to begin your journey, whichever way you’d like them to go.

Use Automation across all your marketing and sales channels

Advanced integration with webhooks and APIs

Thinking about more technical ways to connect your tools? Build your own custom Webhooks APIs to connect a platform to ActiveCampaign & build opportunities for easy transfer of information.

If you are just getting started with APIs and Webhooks, use our resources to get started building your own pathways.

Frequently Asked Questions

What are Integrations?

Integrations allow you to build pathways enabling two platforms to communicate with each other. Integrations can help you to import or update contact information, create automations, and streamline your processes. There are four main types of Integrations in which you can begin to learn and work with. To start building, utilize the steps above and this help article.

Keep Learning

Get step-by-step instructions for every part of ActiveCampaign

If you’re looking for instructions on a specific area of the platform, find them here.


Attend an event with ActiveCampaign

We want to connect with you! Learn directly from ActiveCampaign experts at the events below


Attend an event with ActiveCampaign

We want to connect with you! Learn directly from ActiveCampaign experts at the events below

Webinars and events

Content Marketing World 2021


Localogy 2021: Conversational Commerce






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